The Great Debate – Trust & Transparency looked at new key areas of the digital advertising industry and how we can build Trust and Transparency into its DNA.
This year leading industry experts focused on sustainability and how we can use transparency to build trust through the supply chain, AI and how important Trust & Transparency is in this emerging area. We also looked at our annual Brand safety Poll and discussed the current state of Brand Safety.
You can watch the full event recording here and can find the individual session recordings below.
Panel 1 – Transparency into Sustainable Digital Advertising Processes
Watch the session recording here
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Panel 2 – Building Trust in Future Innovations
Watch the session recording here
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Panel 3 – Current Status of Brand Safety
Watch the session recording here
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In today's fragmented media landscape, it can be challenging to navigate the diverse platforms and formats required to effectively reach your target audience. However, AI-powered technologies offer a solution by bridging the gap between creative intuition and data-driven decision-making.
During this webinar, Jeremiah Zinger, Senior Partner Manager at VidMob, walked us through the techniques to leverage AI for marketing success. Watch and discover how AI can augment your creative decisions by translating performance ad data into actionable insights that positively impact your bottom line.
Plus it includes an exclusive fireside chat with Anthony Lamy, VP EMEA Client Partnerships at Vidmob, and Andrew Jude Rajanathan, Media & ROI Lead, EMEA at Johnson&Johnson who discuss real-world examples of how companies are harnessing the power of AI to turbocharge their creativity and drive exceptional performance.
Watch and discover:
Watch the recording here
And download the deck below.
Scibids builds customisable AI to make marketing more effective. AI is transforming whole industries and is raising expectations for global brands. It is powering the supply chains that bring goods to our doorstep and shaping the products consumers use every day.
Download “AI, Privacy and the Future of Digital Marketing,” to learn more about Scibids AI, its privacy-first approach to custom bidding algorithms, and how it solves the biggest challenges facing digital marketers today.
Ad operations experts and business leaders will benefit from learning how to future-proof media strategies for the privacy-first era.
Find out more and get the guide here.
About Scibids and Scibids AI: Scibids AI drives powerful ad decisioning and scale without the use of cookies, personal information, or other digital identifiers to drive growth and successful business outcomes. Scibids works across the digital marketing ecosystem and is enabled within the leading Demand Side Platforms, embraced by media agencies, and trusted by brands. Scibids was founded in 2016, is headquartered in Paris, and has 10 locations worldwide.
