20th & 21st September | – Register here
DMEXCO is a meeting place and community for all key decision-makers from digital business, marketing and innovation. This year, DMEXCO will take place in Cologne on September 20 & 21, 2023 at the Koelnmesse exhibition grounds. Experience networking, exchange and business!
Be there when DMEXCO, Europe's leading digital marketing and tech event, opens its doors and experiences networking, exchange, and business! Meet industry leaders, get inspired by exciting keynotes and show your best dance moves at the DMEXCO booth parties. We are looking forward to seeing you!
To find out more click here
Thursday 27th April | – Register here
From Connected TV to streaming apps on mobile devices, the TV industry is thinking about how to manage and deliver Video Everywhere, across every channel. Join IAB Tech Lab in London on April 27th for their second event of the Advanced TV: Binge Series. They’ll focus on topics such as modernising standards like OpenRTB to support new video use cases like Ad Pods and Ad Break Management, Server Side Ad Insertion (SSAI), and viewability across ALL screens.
The ‘Binge’ Series of events will bring experts from the TV, digital video, and measurement industries to showcase and debate the current solutions in use and the technologies that promise the future of television interoperability.
They will discuss TV across different delivery channels like AVOD, FAST, MVPD, Addressable Linear, and Broadcast over CTV and other devices, and discuss how buyers can streamline interoperability and reconciliation across all of these.
Attendees can expect candid and contentious debates on technologies like universal ad ids, reconciliation across screens, and facilitate ways for any advertiser buying video to get the best performance form across their video ad portfolio. It aims to communicate the vision for universal and interoperable buying and selling of Video Everywhere. This event series is in-person, only.
We can also share with you code ‘ IABEUROPE249’ to get a discount on your tickets.
For more information on Video Everywhere: Binge Series – London click the link and to buy your ticket here
Wednesday 1st March | 11:00 CET – Register here
Following the survey produced by IAB Europe "State of Readiness - Sustainability in Digital Advertising", which analysed how our industry is facing sustainability and what measures are adopted by individual companies, IAB Italia has decided to organise a webinar to present the state of the art of sustainability in the digital advertising industry in Italy.
Together with IAB Europe, PubMatic and Teads, we will talk about how companies in our country are moving on the issue of sustainability, analysing tools and methods adopted through case histories and best practices.
Meet our Speakers:
Tuesday 6th December 16:00 CET - Register Here
IAB Europe in collaboration with Google is offering two technical webinars to get a deeper understanding of how the API proposals of the Privacy Sandbox are going to work.
These two sessions will focus on the advertising APIs (Attribution Reporting, Topics and FLEDGE) that are being tested in Chrome right now and are an ideal starting point for those who are interested in joining the testing. They will also offer a great opportunity to provide immediate feedback to Chrome while those APIs are still in an early stage of the development process.
Even if you are not looking to test yourself, these webinars will provide a deeper understanding of how the new technologies are supposed to work.
Register here to secure your free place.
Thursday 15th December 16:00 CET – Register Here
IAB Europe in collaboration with Google is offering two technical webinars to get a deeper understanding of how the API proposals of the Privacy Sandbox are going to work.
These two sessions will focus on the advertising APIs (Attribution Reporting, Topics and FLEDGE) that are being tested in Chrome right now and are an ideal starting point for those who are interested in joining the testing. They will also offer a great opportunity to provide immediate feedback to Chrome while those APIs are still in an early stage of the development process.
Even if you are not looking to test yourself, these webinars will provide a deeper understanding of how the new technologies are supposed to work.
Register here to secure your free place.
Wednesday 30th November | 15:00 CET – Register Here
Join IAB Europe for our Transparency & Consent Framework (TCF) special webinars focused on CTV and consent to find out what solutions exist and how stakeholders can adhere to privacy and data protection regulations. Over two sessions on 29th & 30th November, we will be discussing best practices for the industry for CTV and consent.
Ninon Vagner IAB Europes Privacy and Compliance Manager
Ninon supports the privacy-oriented work of the Legal and Policy Committees, TCF Working Groups, and takes part in overseeing the TCF compliance programme. She has previously worked at Leboncoin Group in Paris, responsible for ePrivacy & GDPR legal compliance for all of the company's advertising operations and managing compliance for new business acquisitions, and at Sirdata, on GDPR compliance where she took part in developing a commercial Consent Management Platform. Prior to Sirdata, she worked as consultant for an advisory firm in strategy, crisis communications & public affairs.
Jeff Wheeler Head of Product for North America Didomi
I've been working in the privacy space for almost 8 years. I've built multiple privacy solutions across multiple organisations servicing fortune 500 companies with solutions that range from GDPR and US state regulations to the former e-privacy directive and Self Regulation tools in the United States. I currently work for Didomi as we expand our operations into the North American market solving complex consent and preference issues.
Jan Winkler, Founder and CEO of Consentmanager
Jan Winkler is the founder and CEO of consentmanager, a leading GDPR consent solution (“cookie banner”). He worked in the Adtech industry for over 15 years for companies like AdTiger or AdSpirit.
Register here to secure your free place.
What does the Retail Media opportunity in Europe look like? In this webinar, IAB Europe and Xandr unveil the results of a new industry survey that outlines buyers’ views and use of Retail Media. The insights followed by a panel discussion showcase the opportunity of partnering with retailers and how retail media can be used to enhance digital advertising.
Watch the recording here.
Speakers:
Marie-Clare Puffett, Senior Manager, Marketing & Industry Programmes, IAB Europe
Miriam Thome, Senior Director Marketplace Development, Xandr
Nate Pinkston, Head of Account Management & Customer Success, PromoteIQ (Microsoft)
Alice Hawcroft Anson, Digital Media Director, Nectar 360
27th October, 16.00 CET - Register now to secure your space.
What does the Retail Media opportunity in Europe look like? In this webinar, IAB Europe and Xandr will unveil the results of a new industry survey that outlines buyers’ views and use of Retail Media. The insights will showcase the opportunity of partnering with retailers and how retail media can be used to enhance digital advertising.
Speakers:
Miriam Thome, Senior Director Marketplace Development, Xandr
Nate Pinkston, Head of Account Management & Customer Success, PromoteIQ (Microsoft)
Alice Hawcroft Anson, Digital Media Director, Nectar 360
19th October | 15:00 CET | Virtual | Register now
Retail Media ad spend in Europe has already exceeded €8bn—and even with a possible recession looming, it looks set to continue growing as marketers increasingly turn their attention to ad formats that can be tied back to the bottom line.
But, despite its obvious appeal for brands and agencies advertising on retail media, new challenges are emerging. Remaining profitable is harder than ever as increasing competition pushes up ad costs. And as new ad formats emerge and other European retailers start to ramp up their own offerings, there is added complexity in deciding how and where to spend budgets most effectively.
The next wave of retail media is upon us and 2023 will require new strategies to what has gone before. Are you ready?
Join Skai's webinar on 19th October at 2 p.m. BST | 3 p.m. CET, as they discuss the state of Retail Media in Europe alongside IAB Europe, HP, and Wavemaker.
Speakers:
27th September| 12:00 CET | Register now
This September, IAB Europe has been hosting a series of virtual events to discuss and debate trust and transparency in the digital advertising industry. A lack of transparency and accountability will cause notable friction in any value chain, especially in digital advertising. Our series of events will discuss what’s currently being done and what else needs to be done to ensure a sustainable future.
In this Trust and Transparency Industry Insider, Google is taking over!
Google will first present the results of their latest consumer research with over 20,000 Europeans on the consequences of good and bad privacy experiences online, and then share the company's approach to balance consumer privacy, users control over data and effective marketing.
Speakers:
Maxwell Minckler, Senior Marketing Research & Insights Manager, Ads, Market Insights, EMEA
Max has 11+ years of experience driving B2B and B2C research programs that translate information into business impact on local, regional, and global levels. Before joining Google EMEA as Senior Ads Insights Manager, Max served as Google's Brand & Reputation research lead for Asia Pacific, and built data-led insights functions for technology and media companies across North America.
Sebastian Grantz, EMEA Industry Relations Privacy Manager
Sebastian has 15+ years of experience in digital marketing, sales and digital transformation in EMEA. He is the Privacy Lead for Google's team that manages the relationship with industry bodies in EMEA. Before joining the Industry Relations team, Sebastian spent multiple years in Google's sales organisation and served as the Ads Privacy Lead for Central Europe.
29th September | 12:00 CET | Register now
This September, IAB Europe has been hosting a series of virtual events to discuss and debate trust and transparency in the digital advertising industry. A lack of transparency and accountability will cause notable friction in any value chain, especially in digital advertising. Our series of events will discuss what’s currently being done and what else needs to be done to ensure a sustainable future.
In this Trust and Transparency Industry Insider, LiveRamp is taking over!
Data collaboration, clean rooms, and retail media. These are amongst the hottest buzzwords in marketing right now, yet more than half of marketing professionals say they have never used one. Why not? Because most marketers don’t know where to start. Plus, there are still misconceptions that surround how the data is being used.
In this session, Ian Fremaux, Solutions Architect and Head of International Pre-Sales at LiveRamp talks through:
Collaboration data 101, the foundation of this practice through the evolution of where we are now
The steps those within the advertising ecosystem should take to build relationships based on transparency and trust to connect and allow for effective collaboration
How brands are successfully executing these strategies right now
Speaker: Ian Fremaux, Solutions Architect & Head International Pre-Sales at Liveramp
Ian is a seasoned expert in marketing technology and has worked across engineering and solutions architecture for over 20 years. He is currently Solutions Architect and Head International Pre-Sales at LiveRamp, having joined initially as part of the product team who launched its privacy-first data collaboration platform, Safe Haven, first adopted by Carrefour in France. Ian now consults with new clients to onboard LiveRamp, providing technical expertise on the products and services available across different international markets.
