IAB Europe has compiled key stats on the current stats of retail media advertising in Europe in this handy infographic.
On 1st December, IAB Europe hosted an Industry Insider with Meta.
The webinar was hosted live and you can watch the recording here.
In this session, Zehra Chatoo, Head of Connection Planning for Retail and ECommerce EMEA at Meta, shares how shopping behaviour is changing and why creator commerce is a key trend for 2022. Zehra is also joined by IAB Europe’s Chief Economist, Daniel Knapp who provides the latest industry trends in eCommerce and all the market insights you need to know on the commerce Landscape in Europe.
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