The Great Debate – Trust & Transparency looked at new key areas of the digital advertising industry and how we can build Trust and Transparency into its DNA.

This year leading industry experts focused on sustainability and how we can use transparency to build trust through the supply chain, AI and how important Trust & Transparency is in this emerging area. We also looked at our annual Brand safety Poll and discussed the current state of Brand Safety.

You can watch the full event recording here and can find the individual session recordings below.

Panel 1 – Transparency into Sustainable Digital Advertising Processes

Watch the session recording here

Moderator: 

• Nicky Spooner, Senior Director, Agency and Brand Partnerships at PubMatic EMEA, Pubmatic

Speakers: 

• Joe Wilson, VP Global Accounts, GroupM Nexus
• Luca Masiello, Senior Manager, Advertiser Partnerships, Microsoft
• Steffen Hubert, Associate Director & Sustainability Lead, ProsiebenSat.1

Panel 2 – Building Trust in Future Innovations

Watch the session recording here

Moderator: 

• Alexandra Jarry-Bourne, VP Customer Success WE, Adform

Speakers: 

• David Caragliano, Senior Manager, Government Affairs & Public Policy, Ads Content, Google
• Chloe Nicholls, Head of Adtech, IAB UK
• Cecile Blanc, Global Head of Growth, GroupM Nexus
• Nate Pinkston, Head of Growth, Retail Media, Microsoft Advertising

Panel 3 – Current Status of Brand Safety

Watch the session recording here 

Moderator: 

• Sabah Rhodes, Strategic Enterprise Account Executive, IAS

Speakers: 

• Amber Hunsaker, Senior Product Manager, Triton Digital
• Francis Stones, Head of Brand Safety and Industry Relations, Europe and Israel, TikTok
• Sarah Bakai, Head of Safety and Integrity Solutions Marketing, Meta
• Alex Thomas, Director Brand Safety & Responsible Investment, GroupM