Retail media competition is rising, and marketing organisations must continue to evolve their approaches and strategies to maintain performance in this growing channel.  Skai^™ have spoken with their clients, prospects, and industry experts on this topic. Skai believe only by knowing where retail media is going can the industry develop the next generation of innovative technology to support practitioners’ efforts. The State of Retail Media 2023 provides a valuable snapshot of how practitioners approach the channel. Read this complimentary report to learn how industry experts are approaching retail media.

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