The first Economic Trends Forum of 2022 took place on 22nd February.

Led by Dr. Daniel Knapp, IAB Europe’s Chief Economist, The Economic Trends Forum (ETF) offers market analysis and industry insights for our corporate members and network of National IABs.

In this session, Daniel provided an outlook for the digital advertising and marketing industry in 2022. He shared his key trends and expected industry developments, including growth area predictions. There was also a Q&A session at the end of the Forum for audience members to dive a little deeper.

Watch the recording here. 

If you’re a member of IAB Europe and would like access to the deck, please email Lauren Wakefield at wakefield@iabeurope.eu