Our Chief Economist, Dr. Daniel Knapp, provided a deep dive into digital audio advertising across Europe including an overview of the trends, developments, challenges and opportunities for this emerging advertising channel. Watch the recording and download the slides from this event below.

This edition of the Forum was hosted by IAB Europe member, S4M in Paris on 18th September with a virtual audience as well.

IAB Europe’s Economic Trends Forum offers market analysis and industry insights for our corporate members and network of National IABs. Every 8 weeks, a webinar or face to face event will be hosted. Free for members to attend, each forum will focus on a different industry topic with a detailed analysis of the marketplace.

The next Economic Trends Forum will focus on Connected TV in November (exact date TBC). Watch this space or sign up to our newsletter on our homepage for more information.

Economic Trends Forum Digital Audio Advertising Slides

Economic Trends Forum Digital Audio Advertising Recording